Vol. 31 No. 90 (2025): Hitos de Ciencias Económico Administrativas Vol. 31 No. 90

Artículo Original

• Open government and participatory budgeting: Democratization of public spending in the state of Guanajuato 2024

  Karina Galván Zavala, Elda Estefanía Calderón Domínguez

  99-116

  • PDF (Spanish)

• Marketing strategies of Generation Z influencers in Mexico

  Daniel Antonio Tornel Lagunes, Elia Margarita Cornelio Marí, Gladys Hernández Romero

  117-136

  • PDF (Spanish)

• Optimization of processes for the timely issuance of financial reports and the decision-making process, ClassWallet, Inc.

  Johnny Monasterio-Pérez, Santiago Márquez, Mariana Maldonado Oliveros

  137-158

  • PDF (Spanish)

• Female leadership: Facilitators, barriers and the road to inclusion

  Roberto Reyes Cornelio, Jessica Esther Cruz Velazco, Norma Aguilar Morales

  159-176

  • PDF (Spanish)

• Internal marketing determinants of job satisfaction in service companies, first half of 2024 in Tegucigalpa, Honduras

  Fernando Flores Huete

  177-195

  • PDF (Spanish)